by Apr 3, 2016

President Obama’s historic visit to Cuba in March has put the Cuban market on the radars of a number of Pacific Northwest area businesses, e.g., Alaska Air’s bid to fly there. PNWA’s Steve Murphy is our resident Cuba expert, having visit Cuba last summer and already executed a market research project there for an American firm. See Steve’s recent article in the Seattle Trade Development Alliance’s March newsletter,

Steve and his Havana and Miami-based colleagues offer market research services today from a team of experienced professionals. PNWA’s Team Cuba” is ready to help companies identify business prospects and provide background information on potential business partners:

  • Chief Researcher Reynier Ortiz, based in Havana, has already completed an in depth market research this summer for a U.S. tannery, seeking alternative sourcing from Cuban goat and sheep herds.
  • Researcher Frank Martinez, currently based in the Miami area, has market research experience in Cuba and works with the Cuban-American community in Florida.
  • PNWA Senior Advisor for Latin America & Caribbean Stephen Murphy, based in Seattle, recently met University of Havana’s Business School Dean, the Catholic Cultural Center’s Rector, hoteliers, restaurateurs and travel agents while in Havana earlier this year.

Contact Stephen E. Murphy, Pacific NW Advisors at